Entry # 5 Mayhem

             Almost everybody has seen a commercial, they come on in between your favorite shows on TV all the time. However, I know most people have converted to watching Netflix or Hulu now, instead. But there are still people that do still watch television, like my parents,for instance.

           The other day I walked into the living room when a certain commercial came on. It stuck in my mind, I had never thought about these types of commercials with this much depth before. It was one of those Mayhem, Allstate Commercials. Usually, I would just laugh at it and walk away but this time I actually understood what was actually being said in the commercial. 

           There is a guy in a suit shown driving a car, he states that he is a "filthy rich executive" and that the "market is down by a million points". He then freaks out and spills his coffee all over himself, causing him to crash his car into the car stopped in front of him. He blames the car in front of him for ruining his very expensive car and sues him for it. He then states to get allstate in order to "...save money and be better protected from mayhem,like me".

Q

      After watching this commercial I realize that the commercial want the audience to fell the frustrations of being in that situation and to understand how important it is to get insurance. They believe that if they put people that don't  have insurance in that perspective and make them feel those emotions, then they would be influenced to get it.

When you think about it, it is actually good advertising. This ad shows that there are many people like this and just a lot of bad drivers in general in America. When a person without insurance sees this advertisement, they will definitely want to get some, in order to protect themselves.